Tag: Likability

This Woman’s Job Is to Recast Hillary Clinton’s Image

Amy Chozick, New York Times – April 3, 2015

Having helped shape Mrs. Obama’s public image into that of an accessible everywoman, Kristina Schake is about to face what may be her toughest challenge yet: working to get another first lady, Hillary Rodham Clinton, elected president.

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People Don’t Really Like Any of the 2016 Candidates. That’s a Big Change from Eight Years Ago.

Phillip Bump, Washington Post – April 2, 2015

A Washington Post / ABC News poll released Thursday makes clear that a trend that became obvious in 2014 is likely to continue into the next election cycle: Candidates with low approval ratings can still lead in polling — and win.

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